Services
Branding con sentido. Identidad visual, diseño gráfico y web para marcas con sentido. Brand stylist para emprendedoras, pequeñas empresas y proyectos creativos. Te ayudo a descubrir el alma de tu empresa, diseñar una imagen que sea capaz de expresarla y encontrar aquello que crea lazos con tus clientes.
Un viaje al corazón de tu marca.
Branding, diseño de marca, diseño gráfico, identidad de marca, identidad visual, emprendedoras, emprender en femenino, branding con sentido, marcas con sentido, alba plana sau, vivir de tu talento, meaningful branding, pequeñas marcas, diseño creativo, dirección de arte, estudio de diseño, brand stylist, estilista de marca,
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Meaningful Branding
A brand is a whole, going much further than the logo. It starts at the root − the meaning − and blooms into a visual universe unique to your brand.
Branding with meaning signifies discovering the essence of your project, designing an image that expresses it and finding what creates ties with your clients. Design with heart, strategy with intention.
02- CHOOSE THE BRANDING SERVICE THAT BETTER SUITS YOU :
03- ¡THE ADVENTURE BEGINS!
~ Design Process
01- Your talent, your magic
The first, and most essential, thing is to get to know your work, product or service and (re) discover the story it tells and what makes it unique. Go deep and find the meaning.
Time for inspiration. I’ll create a mood board that collects the essential lines of your brand’s look and feel so we can discover the best way to communicate your message through design.
Images can convey so much: feelings, light, textures … a way of seeing and feeling.
The essence, the meaning, is the jumping-off point to weaving the strategy that will reach your clients’ hearts. From there we will create a unique visual universe (logo, colors, fonts, textures, images, graphics …) that transmits the essence of your brand.
04- Branding applications
The last step is to apply visual branding to all the supports you need.
Stationery, web and social network design, product photography and lifestyle factors, etc.
Everything to reveal the soul of your brand.
Pathway
Brand Design
All brands with meaning are born from deep roots, intentions and focus. This pack is designed to help you tell your story and make you feel secure about the image your company shows the world. It includes all the essentials to empower your brand with an authentic visual identity, enabling you to fly.
· brand questionnaire
· Mood Board
· art direction + basic brand strategy
· primary logo + secondary + submark
· Color palette
· Font selection & hierarchy
· Dimension: textures, patterns, icons
· Brand Board
· Brand Style Guide: how to use your brand
(It’s just what I was looking for!)
Air
Brand Design + Web site
Some brands are born for digital, moving through the air on the internet with an online home. A branding + web site tailored to your needs, ready to let you show your talent to the world.
· brand questionnaire
· Mood Board
· art direction + basic brand strategy
· primary logo + secondary + submark
· Color palette
· Font selection & hierarchy
· Dimension: textures, patterns, icons
· Layout style
· Imagery Style
· Brand Board
· Brand Style Guide: how to use your brand
· web design (WordPress / Squarespace)
(I’m already imagining working together!)
Horizon
Brand Design + Web Site + Collaterals
Your brand is your way of expressing your talent: it grows with you and, whether you’re at the beginning or halfway down the road, you can’t see the horizon without it.
We know you’re determined give your all so that what you do makes sense, from beginning to end. You want a complete brand, right down to the smallest details. A unique visual identity, an image that communicates online and offline, curated support, and a website that opens up to the world. Everything to make your brand shine.
(I’m already imagining working together!)
· Brand questionnaire
· Mood Board
· art direction + basic brand strategy
· primary logo + secondary + alternates
· Color palette
· Font selection & hierarchy
· Dimension: textures, patterns, icons
· Layout style
· Imagery Style
· Brand Board
· Brand style guide: how to use your brand
· 3 brand collaterals
· Web Design (wordpress / squarespace)
(Oh, yes! I want to put a ring on it!)
WHAT CAN I EXPECT FROM THE BRANDING OF MY BUSINESS?
Branding is a tool that brings many benefits to your company. You will gain clarity and focus and feel more secure about showing yourself to the world and ensuring your brand has everything you need to connect with your clients. Not only will you have a brand that enhances the value of your work, but you will also know how to use it to your advantage.
DO I HAVE TO BOOK A DATE TO WORK WITH YOU?
Yes. I usually have a 3-6 week waiting list for new projects. If you have a release date planned for your brand, contact me as soon as possible.
To book a date, a deposit is necessary. This is a commitment by both parties that permits your project to be organized and managed efficiently and provide continuity. Advances are not refundable.
DO YOU WORK WITH CLIENTS WORLDWIDE?
Yes, I work with businesswomen (and sometimes businessmen) around the world.
I NEED A LOGO AND I KNOW EXACTLY WHAT I WANT. I’M JUST LOOKING FOR SOMEONE TO DO IT. / I ALREADY HAVE A BRAND IMAGE. CAN WE WORK TOGETHER EVEN SO?
My work is to make sure there is meaning, heart and strategy behind every design decision. I work on every brand as a whole to ensure that your brand is cohesive and the design, your values, your talent and your clients are aligned. That is why I don’t work with previous brand identities or logos and all my services begins with branding.
WILL I KNOW HOW TO USE THE MATERIAL YOU SEND?
Yes, the final information I’ll enclose will be in formats you can use directly on social networks or send for publishing as-is. In the brand style guide you will have all the information so that you know how to use everything and get the most out of your new brand. So, don’t worry, I am here to answer all the doubts you may have during our design process.
